It took two years of convincing Thorpe Park that they needed a Festival event to maximise their profits from the park as well as bring in a fresh demographic. ISLAND BEATS comes to THORPE PARK Resort! Combined with over 30 thrilling rides and attractions and live music sets. Click on the g+ logo below to see the video clip.
- Al Douglas to work with Thorpe Park to introduce sponsors and brand partners for the Island Beats event • To introduce a new concept and fresh demographic to Thorpe Park. • A chance for unsigned artists to perform alongside big names in music.
- Al Douglas negotiated the collaboration of American Freshman clothing apparel as the main stage sponsor for Island Beats • Headline acts every weekend of the summer for only £10 extra on ticket fee • Al Douglas negotiated a pop-up Big Yellow Bus to Thorpe Park to introduce a DJ competition judged by VJ DJ Yoda. • Universal Music provide the mainstream artists • Global media provide the radio and media coverage.
- Artists included The Vamps, Little Mix, Ella Eyre, Stereo Kicks, Rizzle Kicks, Professor Green, Rixton and Conor Maynard. • Stats are yet to be collated for the full event.