THE RUNDOWN
Mogul is a British lifestyle and concierge company founded by wealthy businesswoman and newspaper column writer Lisa Palmer. Mogul Matchmaker is a matchmaking service for High Net Worth Individuals (HNWI). Lisa and her team take into account the needs of their worldwide members who are looking for social engagement, inspiration and new connections. Mogul supports our members and helps remove everyday stressors, accomplishing tasks big and small, so they can stay better connected to what matters most. Mogul offers unparalleled concierge services, simplifying life and ensuring members are present and exposed to everything they love through the memorable and enriching experiences that we deliver or create.
THE GOALS
Al Douglas has been a consultant with Mogul on various projects including business psychology advice to members to help improve their lifestyle and business development, organising networking events for HNWI members and planning couple date nights at exclusive locations. However, this time around the role of Al Douglas was to help re-vamp the Mogul business and design a dating lifestyle app for the business.
THE APPROACH
To build the Mogul Matchmaker as a valuable lifestyle app and interface to match professionals in all areas, Dating,
Networking and Concierge services into one single platform.
The Mogul Lifestyle Dating app has been developed with advanced search communication features for career-oriented individuals who have high standards and very little time to drudge through potential matches and bad dates. Essentially Mogul Matchmakers is a lifestyle dating app designed to bring successful, ambitious, elite singles together to breed power couples. This Mogul app is one of the first apps of its kind to combine Dating, Networking/Career-Building and health and wellbeing into one single platform.
THE RESULTS
The Mogul project has been put on hold pending a global TV series deal based around Lisa and her business.
However, once the app is released, this app requirement not only challenges antiquated dating norms and empowers women, but also cuts down on the amount of harassment and abuse that plagues many online dating sites.
.